1. What is Harold Laswell’s Chain of Communication’s Model?
Who (speaker) says what (message) on which channel (medium) to whom (audience or listener) with what effect.
2. What does the theorist Marshall McLuhan’s mean by stating that “the Medium is the Message”?
The media is the one that shapes and controls the scale and form of human association and action, therefor the media has the power to say whatever they want, either true or false, and make it believable for the audience. It has the ability to manipulate. The news can be real, but the way the media shows us the message is the real trick.
3. Refer to Jurgen Habermas’ “Public Sphere as a Platform for Advertising”
We are all in the same sphere, media reveals information and many people may get it, and the ones who did not get it will probably get the information by friends of them. Sooner or later we all get the information.
4. What is the connection between Self-Presentation & the Celebrity Image?
Because of the women they use in advertisement, mostly celebrities, women who are thin are consider to be beautiful, and if those beautiful celebrities have talent then it is consider to be successful.
No comments:
Post a Comment